Who will benefit from this course?

This course will benefit Individuals who are seeking to define their own brand identity. In particular, it will be indispensable to business owners, entrepreneurs, health care providers and other professionals.

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Gain confidence and move forward with clarity and purpose

At the end of this course, you will leave with:

  • A curated company vision to support brand and team engagement.

  • A mission statement to drive brand and business strategy.

  • A set of core values to support and inspire company culture.

Outcomes

  • Improve Efficiencies

    Save time, maintain focus, and have a clear direction for your team.

  • Enhance Community

    Align your team, buoy your brand, and drive authentic communication.

  • Grow Your Top Line

    Identify aligned customers, increase conversion, and reduce barriers to purchase.

Course curriculum

    1. Let's Get Started!

    2. Introduction

    1. Look to the Future!

    2. Your Vision Statement

    1. Define Your Purpose!

    2. Your Mission Statement

    1. Identify Your Values

    2. Your Core Values

    1. Well Done!

    2. In Practice

Vision, Mission & Values Mapping

  • $99.00

Unlock the true potential of your business

Instructor

Annie Salsberg

C-Suite Executive & CPG Expert

Annie has worked in the Organic & Natural health food industry for close to 20 years. As a trained Naturopathic Doctor with a Masters in Nutrition Science, she brings a unique perspective to natural CPG marketing. Annie exercises particular strength in communications, campaigns, persona journeys and content marketing, with a focus on branded education, claims-based content, and functional narratives. Annie has a proven track record of successfully leading marketing teams and developing and executing B2B, B2C and DTC strategic marketing campaigns and promotions that support scale and long-term growth across both medical and consumer marketing channels.

Reviews

5 star rating

A necessary step

Erica Fine

This course was succinct and helped me refine the purpose and direction of my next venture.

This course was succinct and helped me refine the purpose and direction of my next venture.

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